Practical guides on e-commerce automation, Allegro and WooCommerce integrations, inventory and order operations — no fluff.
Almost every online store starts with Excel or Google Sheets. It makes sense: a spreadsheet is free, you already know it, it opens in five seconds and you decide the columns yourself. For the first ha…
Read more →Selling on Allegro and in your own WooCommerce store is standard practice today — Allegro gives you reach, while WooCommerce gives you your own brand, margin, and control over the customer relationshi…
Read more →A small e-commerce warehouse rarely lacks hands — more often it lacks order in the process. Parcels go out slower than they could, not because you pack slowly, but because time leaks between the steps…
Read more →A customer drops the last unit into their cart and heads to checkout — and at that exact moment someone else buys it in another channel. Who’s right? Which of them gets the item, and which one hears “…
Read more →The order is paid — in theory the hard part is behind you. In practice, this is exactly where the most time-consuming part of the day begins: picking, packing and dispatching the parcel. It’s here, be…
Read more →Once your sales move beyond a single store and onto Allegro, Amazon or another marketplace, one question quickly surfaces: what do you use to tie it all together without losing your mind switching bet…
Read more →The acronym OMS shows up everywhere people talk about scaling online sales — right next to ERP, WMS, and “a marketplace integration tool.” It sounds like yet another corporate acronym, but it stands f…
Read more →Post-purchase order handling is always the same repeatable set of chores: change the status, dispatch the parcel, paste the tracking number, issue the invoice, send it to the customer. Individually th…
Read more →The more channels you run, the more repetitive work piles up: copying statuses across panels, sending manual emails to customers, watching stock levels, “did we ship that order already?” Each of these…
Read more →The customer places an order — and then silence. Did the payment go through? When will the parcel ship? Where is it now? Every question you don’t answer proactively comes back to you as a chat message…
Read more →Packing dozens of parcels a day has one bottleneck that rarely gets mentioned: retyping the address from the order into the courier panel. The seller opens an order on Allegro or in WooCommerce, copie…
Read more →Selling on Allegro generates documents faster than you can issue them by hand. A private buyer wants a receipt or an invoice made out to an individual, a company provides its tax ID and expects a VAT…
Read more →You sell on a marketplace, in your own store, and maybe on one more channel. A customer buys the last unit in one channel, and moments later someone orders it in another — because there the stock stil…
Read more →When you run a small store — a few dozen, maybe a few hundred orders a month across a marketplace and your own site — the question “should I move to BaseLinker?” keeps coming back. On one hand, it’s a…
Read more →Most sellers don’t change their order-management system because a better advert came along. They change it because one month they look at the invoice and think: “what am I actually paying for?”. BaseL…
Read more →“A cheap e-commerce system” sounds like a contradiction: either you pay a lot for a combine harvester with a hundred features, or you grab something cheap that can’t keep up with your sales. In practi…
Read more →“Can it be cheaper than BaseLinker?” is one of the more common questions from sellers who have just worked out their latest order-handling bill. The answer is usually yes — but not by dropping down to…
Read more →Allegro, WooCommerce and Shopify are three completely different worlds: a marketplace with its own rules, a store you host yourself, and a store in the SaaS model. Selling on all three at once from se…
Read more →Connecting Allegro to your own store (WooCommerce, PrestaShop, Sylius) looks like a simple project: link the account, map the products, done. In practice this is exactly where most later fires start —…
Read more →In most e-commerce stores, sales, inventory, invoices and shipping live in separate tools that know nothing about each other. Orders land in one panel, stock levels are tracked in another (or in a spr…
Read more →You sell on Allegro and through your own store, and you ship with several carriers — because one customer wants an InPost parcel locker, another a DPD courier to the door, and a third a pickup point a…
Read more →You have a few hundred listings on Allegro, you sell the same goods in your own store, and prices shift with your supplier’s rates and the competition’s promotions. As long as you keep up manually, yo…
Read more →When you ship a few parcels a day, you click each label by hand in the carrier’s panel and nobody counts it. When there are dozens — across several carriers and several sales channels — packing turns…
Read more →Every e-commerce order travels the same road: the customer pays, someone picks and packs the parcel, hands it to a courier, updates the status, and notifies the buyer. With a handful of orders a day y…
Read more →Every e-commerce seller keeps running into the same acronyms: ERP, WMS, OMS, and alongside them BaseLinker, marketed as something that “does everything at once.” It’s easy to get lost, because every v…
Read more →Online selling rarely happens in one place. You start with your own store, add a marketplace, then a second one, ship parcels with two couriers, issue invoices in a separate program, and track stock i…
Read more →A product import sounds like a one-off formality: drop in a file, click “import,” done. In practice, this is exactly where most of the later mess is born — duplicate items, broken variants, garbled ch…
Read more →You sell on Allegro and in your WooCommerce store from the same shelf. The same box, the same units, just two channels that know nothing about each other. The question that decides how smoothly your o…
Read more →You’ve built your store — product records, photos, descriptions, variants, stock levels — and you want to sell the same assortment on Allegro without retyping everything from scratch. Listing a few hu…
Read more →Listing on Allegro one offer at a time, by hand, copying the title, description and parameters from your store’s product record into the Allegro form, is work that eats days and does not scale. Every…
Read more →One Allegro account quickly stops being enough. You split brands, enter foreign markets, test a new category, or simply want to separate wholesale from retail — and suddenly you’re juggling three, fou…
Read more →Selling across many channels is the fastest route to growing revenue — and the fastest route to chaos. Every new channel (Allegro, your own store, a marketplace, cross-border sales) adds a separate pa…
Read more →When orders arrive from Allegro, your own store and several marketplaces at once, the real challenge stops being the selling — it becomes the handling. Who packs them, in what order, is the item in st…
Read more →When you sell on Allegro, your own store and several marketplaces at once, sooner or later you hit a wall: switching between panels, retyping stock levels by hand, orders lost in emails. The answer is…
Read more →A small online store doesn’t need a thousand-dollar-a-month all-in-one — it needs a few well-chosen tools that remove manual work and mistakes. The trouble is that the market sells small merchants sol…
Read more →An order status is the simplest piece of information in your whole store — “new”, “paid”, “shipped” — and yet it eats a surprising amount of time. Because someone has to actually change it: spot the p…
Read more →It takes only three sales sources to turn a workday into window-hopping: an Allegro tab, your own store’s admin panel, an email inbox, and a sticky note with an order a customer dictated over the phon…
Read more →Adding another sales channel — a marketplace next to your own store, a second marketplace, or cross-border sales — can multiply your turnover. It can also multiply the chaos if you launch without prep…
Read more →You sell the same product on a marketplace and in your own store, and the prices keep living their own lives: 89 in the store, 95 on the marketplace, and after a supplier promotion one drops while the…
Read more →An order-management bill is one of those costs that grows quietly — month after month, until one day you realise the system costs as much as a part-time salary. The good news: before you go shopping f…
Read more →Every order error has a price. A wrong address is a parcel that comes back a week later. Shipping an item that was never in stock means a refund and a bad review. A mismatched label puts two parcels w…
Read more →Automation sounds like a topic for big players with an IT department and a budget for rollouts. In practice, it’s the small business that gains the most from it — because in a small company you, the o…
Read more →You have one shelf of goods, but two sales operations that “don’t know” about it: your Allegro listings and your WooCommerce store. Physically you reach for the same unit — logically each channel coun…
Read more →Most stores don’t have a problem with “order fulfillment” as such — they have a problem with doing it slightly differently every time. One day a parcel ships within an hour, the next it sits half a da…
Read more →You’re launching or growing an online store and looking for a “warehouse system”. You quickly discover that the market offers either full WMS platforms built for high-bay warehouses with bin locations…
Read more →You sell the same product on Allegro and in your WooCommerce store. A customer buys the last unit on Allegro, and moments later someone else orders it in your shop — because WooCommerce still showed i…
Read more →In our guide on choosing a BaseLinker alternative we described six criteria worth looking at. Here we go a step further and show specifically how Sellaro approaches those criteria — what we do differe…
Read more →Selling on Allegro starts out simple: you list an offer, an order comes in, you pack it and ship it. The trouble begins at scale — once you have dozens of orders a day, add more accounts and channels,…
Read more →For years, BaseLinker was the default choice for sellers who wanted to tie Allegro, their online shop and couriers together in a single panel. Once the pricing shifted to a base fee plus a commission…
Read more →A typical Polish store sells on Allegro and through its own WooCommerce shop, ships mostly with InPost, and has to issue invoices. Each of these pieces lives in its own panel, and connecting them mean…
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